THE IMPACTS OF GUERRILLA MARKETING ON CONSUMERS’ BUYING BEHAVIOR
THE IMPACTS OF GUERRILLA MARKETING ON CONSUMERS’ BUYING BEHAVIOR by [NAME] A Dissertation Submitted to the Faculty of the ____________________________________ In Partial Fulfillment of the Requirements For the Degree of __________________________ [Name of University] [Date] TABLE OF CONTENTS TABLE OF CONTENTS……………………………………………………………………………………… ii Abstract………………………………………………………………………………………………………….. iii Acknowledgments……………………………………………………………………………………………… iv CHAPTER 1 – INTRODUCTION…………………………………………………………………………… 1 1.1 Background of the…
